Lockdown powers

Murad Qureshi: What powers do the GLA have and intend to use to help increase visitor numbers to London during the pandemic?

The Mayor: Businesses that rely on tourism to survive are facing a crisis as result of the measures put in place to tackle the pandemic and I am doing all I can to help them. I do not have any direct powers to help increase visitor numbers to London, however, my trade, investment and promotion agency, London & Partners, launched the ‘Because I’m a Londoner’ campaign on 17 June to build consumer confidence and encourage a responsible recovery in consumer spending, led by a London Alliance of more than 400 major London businesses.
Through my ‘#LondonIsOpen’ campaign, I am also encouraging Londoners to visit their local businesses whilst following the crucial public health guidelines.
Both of these campaigns are supporting London’s culture, retail and hospitality sectors while we adapt to life with the current restrictions.
For the medium to longer-term London & Partners are working with Visit Britain to encourage domestic and international visitors back to London.